- Where Great Food & Dope Vibes Collide!
2438 Saint Claude Ave. New Orleans, LA 70117
mon – thur 11A – 10P
fri + sat 11A – 11P
sun 10:30A – 4P
2438 St. Claude Avenue; morrowsnola.com
This shouldn’t come as a surprise, given that the new restaurant’s proprietor is local event promoter, entrepreneur and writer Larry Morrow. He built a following by bringing people together at concerts and events.
He has created a similar vibe at Morrow’s. The restaurant has a clubby appearance from the outside — there is valet service and, on weekends, a security guard at the door — but that belies the homespun comforts of New Orleans Creole cooking inside.
Morrow and his mother, chef Lenora Chong, opened the restaurant in April. For years, Chong ran Lenora’s Grill in Pontchartrain Park, and her culinary chops account for much of the magic here.
When Larry Morrow opened his new restaurant, he had a resource any first-time restaurateur would envy: an email list with 100,000 names.
Morrow has already built a career locally as a concert and event promoter. That background helped him immediately draw crowds to Morrow’s, the St. Claude Avenue restaurant he opened with his mom, Lenora Chong. On a recent Friday afternoon, between the lunch and dinner hour, the restaurant was packed.